Put your hands together for funny, anxiety-driving fashion label Praying

No clothing brand sets out to become controversial via, of all platforms, TikTok. But perhaps when you mix dancing, religious iconography, swimwear and prayerful music by a faith duo, some amount of controversy is bound to come your way. 

For Praying (@praying) the pinch-point came after Tiktokker @jaylampy danced to the tune of Sweet Jesus (AD74 Trap Remix) by south-west London Christian twins Zoe Grace, while wearing the LA/​NYC label’s white Holy Trinity bikini (which bears the words ​Father”, ​Son” and ​Holy Spirit” on the top and bottoms).

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